“Make More Money From Your Web Site With Proven, Tested Techniques & Easy-To-Follow Formulas For Creating Killer Internet Copy!”

Let me be frank…

You can have all the targeted traffic you want, the most-desirable and most-problem-solving product you can create, and you still won’t make near the money you could be making IF you had the very best ad copy on your web site!

THAT is how important copywriting really is.

Does that sound like your situation…you’re not making near the money you could be making? Listen – I’ll put it to you straight – right from the hip…

Most Web Marketers Just Don’t Consider Copy To Be That
Important. In Fact, It’s The Last Thing That Crosses
Most Internet Marketer’s Minds!

But Copywriting Is The “Key Skill” You Need To Make
Sure You Succeed Consistently On The Web!

Copywriting is the very most important skill – it’s a skill you’ll use again and again, no matter what you’re selling, and no matter who you’re selling it to!

I hear people whining about how few visitors end-up buying from them all the time – well, guess what? Your sales are low for a couple of reasons:

That’s it!

Those are the two biggest reasons you’re not getting a lot of visitors to buy from you!

There are many clients I work with who sell less than ½ of 1-percent of all the visitors that come to their site!… and that’s selling a low-priced product!

Now please understand…that small of a response is okay if you’re selling a five or six hundred-dollar product – but if you’re selling a $40 product you’ll be hard pressed to make any money!

Your sales rate for all products under a hundred dollars should be two to seven-percent! So if you’re not in that range – you can feel pretty certain that your copy is just not strong enough!

I said it before – I’ll say it again!…the problem is in the lead generation copy and in the web site copy! It’s all in the ad copy – the words that you use to motivate a prospect to take the action you want them to take!

This is a problem I’ve seen customers like you repeat time and time again. So what I’ve done is create a brand new product to help you get past this bump in your road to Internet wealth – it’s called:

“Million Dollar Web Copywriting”

Discover the Incredible Insider’s Secrets to Writing
Web Copy That Brings In Up to $30 Per Web Visitor!

This tape set will teach you the exact method I use for creating my own web copy!

I sat down with Fred Gleeck (a professional interviewer with over 200 interviews that he’s done like this one) and he basically interrogated me until he found out every one of my secrets for writing top-producing copy for the web.

Throughout the interview, we look at several examples of successful web copy that I’ve created. (You get all these examples as a FREE bonus!)

One of the ads you’ll see actually pulled an average of $30 per visitor to the web site. That means for every visitor I got to that site (a very targeted, qualified market) I earned an incredible $30! And the only reason it happened was because I had killer ad copy at every step in my marketing process!

You’ll learn exactly WHY this piece of copy did so well. And you’ll learn why all the examples I give you were moneymakers!

These tapes are jam-packed with rock-solid advice that will get all your web promotions generating the response you really want.

In fact, I absolutely guarantee that “Million Dollar Web Copywriting” will make a positive bottom-line impact on all your web-based marketing right from the get-go…

You Get a No-Risk, 12 Month Money-Back Guarantee Try “Million Dollar Web Copywriting” for the next 12 months. If after you put my proven Online Copy techniques to the test and try them for one full year, you find that it hasn’t brought you in at least TEN TIMES WHAT YOU PAID FOR IT simply return it for a complete, no-hassle refund. And the FREE bonuses (worth $1,029) are yours to keep even if you do get your money back!

That’s a rock-solid guarantee you can count on.

And it just shows you how confident I am that I really can help you!

But you really don’t need to take my word for it – listen to what others have to say about my “Internet Copy” help and advice:

You’re going to love “Million Dollar Web Copywriting”. And the way Fred interviews just seems to bring out the very best information I’ve got in my heart (and my bank account, I might add!).

Fred and I spend a lot of time on the first couple of tapes talking about how you can understand the psychology of your target market by using the Internet to get answers to the key questions you need to create the copy that will sell them:

Knowing this information is invaluable – and once you learn how to leverage this knowledge (in the form of powerful ad copy that sells) you’ll be an unstoppable web wealth creator! I’ll show you how to get the answers to all these questions without going into a bunch of psycho-babble!

You’ll love the way Fred digs in there and asks all the questions… he doesn’t settle for “surface” answers. No way. He dives deep below the surface and works hard to make sure I give rock-solid answers to every single question he throws at me.

I really tell it all – just take a look at what you’ll get from “Million Dollar Web Copywriting:”

	How to quickly and easily come-up with dozens of offers, guarantees, and headlines without breaking a sweat! (This age-old secret works like crazy!)
	How I went from “the guy who used to deliver pizza with $50,000 in debt,” to the guy who is now debt-free and making a net averaging between $40,000 and $50,000 a month…all through the power of persuasive copy – and a little common sense.
	The “8 Myths About Copy On the Internet and the Scalding Truth About Each One” – this section of the program will blow away any ill-conceived notions you’ve gotten from other, so-called gurus who have led you astray!
	At last…the truth about long copy on the Internet – does it really work, or is it a complete waste of your time?
	Is it appropriate to use hard-selling copy on your web site – or is a soft approach always better?… find out the real scoop on this highly debated topic!
	The little-understood secret of giving away free stuff on the Internet – and how it could be draining your bank account!
	The only 2 reasons your web site should even exist!… and what to do if your web site isn’t meeting those reasons!
	Why having thousands and thousands of visitors isn’t always the answer to your prayers (and what to do to make sure it IS once it happens!)
	There are only two reasons to set-up a web site – know which reason yours is and you’ll profit like mad with your joint venture partners!
	How sexy, flashy graphics can actually drop your response in half! (Hey – it happened to me!)
	Why people will line-up and practically beg you to take their money when you’ve got the right copy for the right target audience – and get this:

They’ll Gladly Pay You Much More Than the Typical
“$50 Internet-Limit” You’ve Heard About!

	What does relationship-marketing have to do with copy on the Internet?…discover this secret and bank yourself a fortune!
	Finally…a scientifically proven, tested answer to the question:

“Should I break my web copy into several pages and have
people ‘click here to continue’…or should I go with one, long web page
of copy and make people scroll down forever and a day?”

The Answer Just May Surprise You!

	Is online ad copy still “salesmanship in print” or is it time to throw that old advice to the wayside. After all, the Internet is a whole different medium, right?
	Think you’ve got a product and killer copy to match that will make everyone in the world want to buy?…think again – you’re making one of the biggest mistakes on the planet!
	How to exploit your competitors weakness in a vicious – but “soft” way!

Understanding How This Is Done Will Separate You
Head and Shoulders Above Any Online
Competition You’ll Ever Have!

	Why understanding that the Internet is nothing more than thousands of little niches broken up in pieces can help you become a master copywriter for your own business!
	The three over-looked keys to making any online promotion successful (And the fact that your copy skills will determine how desirable your promotions are to your target prospect!)
	Trying to sell someone who “needs” your product or service? Think again…your copy can’t sell to “needs” – it can only sell to wants, IF YOU WANT RESULTS!
	The best way to tap into the greatest minds in copywriting history and virtually “steal their genius” for your own, profitable good!
	The single most important thing you must do before you sit down to write even one word of your sales message!
	What you can learn about web copy from a guy who can’t afford to pay their electricity bill, but somehow finds a way to make his Mercedes payment!
	Why what you “think” your customers want or care about doesn’t matter one iota! (And even if you’re bright enough to be a millionaire – you’ll never be able to guess at what people really want. Here’s how to find out without a lot of headache!)
	The “right-out-in-the-open” secret to doubling your conversion rates once you’ve gotten proven copy that works!
	Are Conversion Rates a Waste? Don’t waste your time getting caught-up in conversion rates!… UNLESS… you know my simple, yet elegant strategy for doing it right!
	The little understood strategy of “listening"… and why it may be costing you a fortune! (Make this mistake and you’ll soon be out of business – guaranteed!)
	Why your “profit per visitor” has more to tell you about whether your copy is working or not than your conversion rate – and what the differences are!
	What an “exclusionary letter” is and how I created one that netted me $30 per visitor to my web site and over $100,000 over one weekend! (…and how you can use the same principle to put your prospects in heat to buy your product or service!)

I Actually Had to Take the Copy OFF of the web site
Because I Couldn’t Take Any More Customers!

	How to uncover your product’s “hook”…it’s uniqueness that drives people to want it!
	Why selling is not telling…and…what it really is!
	Why my desk is completely surrounded by 25 notebooks crammed full of “how to write copy” stuff – and not one of them has anything to do with traffic generation, web site design, or email marketing! (You’re starting to see how critical copywriting is to your success… right?)
	The key question you must ask yourself every time before you begin to write a single word of copy – answering this question will mean the difference between your life or death on the Web.
	The secret technique that’ll give you a total edge over any competition – and make the difference in your on-going success on the Web!
	The real secret to why I speak at seminars and conferences around the country (and NO…it has little to do with backend sales or the money – it has totally to do with my copy!)
	Why I LOVE getting email from my customers – and how answering them and helping them has made me more money than you can shake a stick at!
	You’re sadly mistaken if you think you should be writing copy about your product or service…it’s just about the biggest copywriting mistake you can make!
	How email copy is different from web copy – and why you’d better know the difference! (Making this mistake again and you’re sure to go broke!…but understanding the differences and then USING them will give you a massive windfall in results!)
	How to create maximum-response-getting copy for banners, classified ads, and other forms of web marketing – and how they apply to your overall Internet marketing strategy!
	Learn the key differences between online and offline copywriting – these differences will mean all the difference between poor results and a gusher of money flooding your web business!

This is really just the tip of the iceberg of all the information you’re going to profit from as you go through this program over and over again.

You’ll also be privy to my exact, step-by-step system for creating web copy that works. This is the very step-by-step approach I use when I sit down to crank out some killer copy! You get it all…from the very beginning processes of researching my target markets’ mindset, through to the end where you’ll see how to use a P.S. to cinch the deal!

Each step will be covered in complete detail throughout the interview – there’ll be no stone left unturned… and you’ll end-up with all the tools and information you need to create copy that works like crazy on the web!

The “Million Dollar Web Copywriting” package is chock-full of cutting edge, Internet-specific copywriting strategies and breakthroughs.

“Million Dollar Web Copywriting” is Like Nothing You’ve
Ever Seen Before on Creating Internet-Specific Copy That
Brings In the Leads and Customers You Want!”

Quite honestly, when it comes to writing copy on the Internet, “Million Dollar Web Copywriting” completely different than anything you’ve ever seen, read, or heard before – and what’s more, I’m absolutely convinced that anybody can start creating money-making copy once they understand what this package teaches.

“Million Dollar Web Copywriting” is your complete guide to creating web-copy that generates hot leads and new customers for your online or offline business. It’s all laid out for you in precise detail.

Here’s what you get with your own “Million Dollar Web Copywriting” package:

	You get 5 audio cassettes jam-packed with everything you need to know to create web sites, ads, and emails that get results! Delivered by Priority Mail and shipped within 24 hours of your order!
	Instant Download: You get a word-for-word transcript of the entire 5-tape interview!
	Instant Download: You get all seven samples discussed during the interview – both Fred Gleeck’s and mine! That way you can study the copy as you go through the cassettes…all the while listening and learning. PLUS…you’ll get another 148 pages of killer web site copy that you can add to your “swipe” file! I want to let you in on a little secret: this “Swipe File” is critical to your success! I can’t tell you how much money I have invested in getting my hands on and organizing my own personal “swipe” file. Above my desk I have 2 or 3 dozen 3-inch notebooks crammed-full of direct mail letters, printed web sites, newspaper and magazine ads, postcards, and more! Now these aren’t just ANY letters or web sites…no way! They are ALL promotions that have made money! Basically, what I’m doing is surrounding myself with truckloads of successful copy so that I can use it to brainstorm my own copy! Having your own “Swipe File” is essential to being able to consistently come-up with fresh ideas for copy – and for brainstorming new angles, approaches, offers, guarantees, and more! Now you’ll have a instant 148+ page “jump-start” on your own killer, Internet-only copy Swipe File!
	Instant Download: You get my “50 Steps to a Killer Salesletter” checklist. This thing is really, really handy to have. You’ll use it to go over your copy and make sure all the essential ingredients are there before your use it! This’ll keep your copy “in check” with what’s working on the web! Leave out just one or two of the elements in this checklist and your response will drop. That’s why I always use this checklist on all my copy!

Now…when you order “Million Dollar Web Copywriting” you’ll also get several sweet, sweet bonuses. But before I get to them – I want to share with you…

The Most Important Lesson I Could
Ever Teach You About Web Copy…

Powerful, targeted headlines are the key to the success of any marketing piece you’ll ever create… including web sites and email promotions.

Why?

Because you only have a few seconds to grab your reader’s attention and convince them to keep reading the rest of your copy! You must learn the inside scoop on what it takes to stop them DEAD in their tracks with powerful, clear-cut, focused headlines!

On the tapes, Fred and I spend a lot of time going over how to create headlines that work. You’ll discover what’s crucial to include in every headline, what to absolutely avoid, and ethical ways to “swipe” winning headlines from other ads and sales letters.

But beyond the audio tapes, I wanted to give you something “more.” Why? Because….

• Your headline either attracts massive attention…or it doesn't.

• Your headline either targets your specific prospects…or it doesn’t.

• Your headline either pulls those prospects into your copy…or it doesn’t.

• Why creating a powerful, irresistible headline is the most valuable thing you can do!

• What a “headline society” has to do with your marketing – and why you’d better pay attention!

• The 6 things really great headlines do – and why you’d better make sure every headline you create does at least four of the six!

• A great headline makes writing the rest of your copy a breeze – find out why and change copywriting from a chore to a dream!

• The underlying secret behind the truly great headline!

• 22 types of headlines and how to use them to brainstorm yourself dozens of sweet, killer, targeted headlines!

• 7 proven ways to increase the pulling power of any headline you create – even if you think you couldn’t possibly make it any better! (Trust me… pushing yourself like this WILL pay off!)

• Six simple rules for creating captivating headlines that suck customers out of the woodwork!

• 69 simple, but market-tested tips for creating more effective (i.e. money-sucking) headlines!

• Seven headline formulas you can use to sky-rocket your sales…formulas that even a 6th grader could use to make money!

• Six innovative enhancements to turn any headline into a turbo-charged, attention-getter that pulls in even more prospects and customers!

• 6 pages chock-full of words and phrases for creating winning headlines!..plus one-page of words you should never use!

• How to design your headlines for maximum results and added impact!

• 13 simple design concepts that can dramatically improve the impact and results of all your headlines!

• The smart way to use headlines in Web Sites, Banner Ads, Signature Files, Email Messages, Sales Letters, Display Ads, Postcards, Door Hangers, Classified Ads, Brochures, Envelopes, Direct Mail Packages, Yellow Page Ads, Fax Blasts, Catalogs, Business Cards, Newsletters, Press Releases, and more!

• Plus you get Robert’s “Checklist of Effective Headline Writing”… something you can use to make sure every headline is the best it can be before you put it out to your marketplace!

• How great headlines evolve, and at least 13 ways you can MAKE them evolve for you!

• 15 ways to make every headline you create even more effective!

• Eight excellent “Idea Starters” to help you avoid brain cramp when you stare a blank computer screen right in the face!

• Over 40 headline strategies that work, and how to make them work for you!

• 12 ways to create words and phrases in your headline that really “ring the bell” for your prospect!

• Fifteen sure-fire techniques you can use to create headlines that make your prospects want to do business with you and only you!

• 23 different ways you can enhance the pulling power of any headline!

• Thirteen killer ways to make your headlines “look good” and readable! (overlook this and you’ll lose ‘em right from the get go!)… and much, much more!

• The “Ultimate Benefit” formula…the secret questions you need to ask to find out exactly what will make your prospects and customers buy from you!

• The “Borrow It” approach…the way the pro’s “swipe” headline ideas from each other and how you can do it too! (But do it right…or don’t risk doing it at all!)

• The “Brainstorm” technique – how to do it, do it right, and do it in time to meet your own deadlines!

• The “Power-Packed Combination” technique – this really adds extra power to any single-benefit headline that you create. Robert’s simple combination-strategy really makes sense – and you’ll recognize that top marketers all over the Internet use it every day!…so it works!

• The “Forget Your Product – Deliver the Dream” technique really cuts to the bone of what really gets prospects motivated.

• The “Use Your Customer’s Own Words” technique is actually one of the most powerful headline approaches you can use – if you do it right! Robert gives you his “right” recipe in full detail…and it’s yours FREE!

• The “Fill in the Blanks” formula for creating headlines that rake in the prospects and customers! You get 12 different fill-in-the-blank formats you can use! (I use these myself…I’m really happy with how it gets my “creative headline juices” flowing!)

• Gary Halbert
• Eugene Schwartz
• Brian Keith Voiles
• Jerry Fisher
• Dan Kennedy
• Anthony Blake
• Joe Vitale
• …and more!

• How to take boring, plain-old raw text and quickly and easily turn it into a powerhouse web site selling machine using Word and Dreamweaver!

• How to create yellow highlighting in your web site’s copy! (a little known technique that’s simple, simple, simple!)

• How to easily import pictures and other graphics into your web site and lay them out to support the selling power of your copy!

• How to create a “pop-up on entry”…a “pop-under” window, and a “pop-up on exit”! (And which one works the best…depending on what you’re trying to accomplish!)

• And much, much more!…everything you need to actually get your web copy up and selling in the shortest possible time! The tips, tricks, and tid-bits you’ll learn from these videos will save you hours and hours of frustration! (you can thank me later!)

You'll receive these videos immediately by download in a Flash video format playable on any computer...IBM or Mac.